Foskett Services has developed a program that encourages engagement in online forums through the participation of social media “ambassadors” who create compelling content.
Companies are eager to energize web site visitors and spark conversation, and our ambassador programs help make this happen. On a regular basis, our ambassadors contribute a “big thought” to a designated area of a community site such as a blog or forum. They engage with the community through replies and publicity, checking back frequently and getting involved in the conversation.
It is critical that programs like this maintain a level of independence for both ambassadors and companies. That’s where Foskett Services can help. We are a “bridge” between them, helping facilitate on-message content creation and engagement while still respecting the opinions and independence of our writers.
It is also difficult for companies to know who to engage with and how to make it happen. Foskett Services draws on our vast network of independent influencers (many of whom attend the Tech Field Day event series) to locate just the right people. Plus, we handle all of the logistics, paperwork, and payment on behalf of our clients.
Image Credit: Ambassador Bridge by Sharon Drummond